Leslie Appleton Young, CAR Chief Economist, a well-known and respected speaker, delivered a comprehensive update and forecast for 2012 including the latest statistics and charts describing the Southern California real estate market.

Harley Rouda Jr, Real Living President, spoke of the success of the company’s Premier Service that provides extraordinary customer service by embracing and championing new technology, innovative marketing, and an uncommon commitment to professional development and teamwork.  He mentioned the importance of going beyond what everyone else is doing, by giving better service, and providing important detailed market information to every client.

Steve Rodgers, President/CEO of Real Living Lifestyles Real Estate, announced the April 2012 scheduled opening of their 9^th real estate center in Del Mar Village. Del Mar, a charming, seaside town just 20 minutes north of San Diego, is home to the world famous thoroughbred racetrack and offers over 60 shops, 25 restaurants, many sidewalk cafes or outside patios overlooking the ocean.

He also took this opportunity to thank the more than 350 Real Living Agents, the management, office administrators and staff as well as the supportive sister service companies.

“2011 was a challenging year for all of us in real estate, and yet you continue to rise above obstacles with your commitment to bringing your clients the very best service and putting their needs above all others,” said Rodgers.  “For this I am extremely grateful to each one of you.”

Everyone in attendance had the opportunity to participate in a break-out session of their choice featuring expert panels for Personal Branding, Legal Matters, Marketing through Video and Blogging, and Data & Farming Tools.

Directly following the Symposium was a New Year New You Holiday Party with cocktails and fantastic appetizers and a special segment for the 2011 Agent Award Announcements and Presentation.  Indeed, a very special way to begin the year.

Fantastic guest speakers to inform and inspire. Leslie Appleton Young, CAR Chief Economist, is well-known and respected for strategic planning and as public speaker.  Harley E. Rouda Jr, President of Real Living will be here to share the excitement of Real Living and continued growth.   Opportunities abound with interesting and always enjoyable breakout sessions.

YOUR presence makes a big difference!  Considering joining an exciting and progressive team, then contact Cheri.Rice@RealLiving.com or 760-931-6111 to reserve your seat.

Read more about the special break out sessions: http://rllifestyles.com/nynybreakouts/

However according to the National Association of Realtors, international ownership in U.S. real estate is at about 8 percent. With homes in many parts of the country now worth what they were in 2002, Canadians, Asians and Europeans are flocking to buy up seasonal homes at rock-bottom prices. It sounds like good news for foreign investors.

Good news for us is the fact that interest rates are historically low means that we will be paying less over the life of the mortgage than we would have years ago. People still feel overwhelmingly that home ownership is l very desirable and a valuable long-term investment.

According to the San Diego Convention & Visitors Bureau, this year more than 500,000 visitors will attend events at the Convention Center which is an increase over last year’s numbers. The San Diego Business Journal noted that 30.8 million people visited San Diego during 2011 – also up from the prior year. The reasons people flock to this town are many including Professional Meetings and the international favorite “Comic-Con”.

While San Diego is known for many tourist attractions, fabulous beaches, sunny days, moderate temperatures and great people, we also have our fair share of friendly neighborhoods, excellent schools, and community activities. People from all over the world are investing in this area, purchasing properties that can be rented out now and enjoyed later when they retire to this land of nearly perfect weather.

If surfing, golfing, hiking, or just hanging out in “America’s Finest City” makes your top ten list of things you like to do, then consider doing something you’ll really love and speak with a local real estate professional who can help you own a piece of paradise . It just might be the best thing you do this year!

“The Inman 100 report, an annual list of the Most Influential Real Estate Leaders, recognizes those who embody leadership, ingenuity, strength, conviction, power, persistence, perseverance and progress — their voices and actions can move the industry toward change.” ~ Inman

Recognized in the prestigious list were Harley Rouda Jr., the President of Real Living Real Estate, and Graham Badun, the CEO of Brookfield Residential Real Estate.

At Real Living Lifestyles we are proud to be among the best in Real Estate!  In April 2011, Steve Rodgers, Mark Loscher and Jim Browne changed their eight San Diego County offices to Real Living Lifestyles, Integrated Real Estate Services and joined the fastest growing real estate brand in the nation.

Harley E. Rouda Jr. became president of Real Living last year when the franchise company merged with GMAC Home Services LLC.  Rouda, whose father founded Real Living in 2002, had previously been the company’s CEO and managing partner.  As 2010 progressed, more than 50 former GMAC brokerages affiliated with Real Living growing the brand to 400 offices and nearly 10,000 agents.

Graham Badun began his career in the real estate industry as a loan office in 1988. He joined Toronto-based Brookfield in 1998 and held several executive positions before becoming a managing partner and CEO.  Under Badun’s direction, Brookfield Residential Property Services acquired GMAC Home Services in September 2008 and rebranded that company as RealLiving in late 2009.  Brookfield also operates Canadian real estate franchisor Royal LePage.

NAR overestimated real estate sales by 14%

November existing-home sales up 12% from year ago

By Matt Carter, Wednesday, December 21, 2011.

Inman News®

The National Association of Realtors says it overestimated home sales by more than 14 percent since 2007 because an adjustment that the trade group makes to data it collects from multiple listing services to account for sales that take place outside of MLSs got out of whack over time.

NAR says it’s fixed the problem and “rebenchmarked” statistics going back to 2007, when it said its adjustments began to diverge from previous assumptions about how many sales take place outside of MLSs.

Balloon houses image via Shutterstock.com.” />The trade group blamed much of the problem on a decline in “for sale by owner” sales — properties not represented by real estate brokers and therefore not listed in an MLS.

NAR said consumer survey data show FSBOs accounted for 9 percent of sales in 2010, down from 16 percent in 2000.

“In addition to a decline in FSBO transactions, more builders began marketing new properties through real estate brokers (and those sales) weren’t completely filtered from the existing-home data,” NAR Chief Economist Lawrence Yun said in a statement.

“Some property listings on more than one MLS, and issues related to house flipping, also contributed to the downward revisions.”

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After rebenchmarking 2010 data, NAR now says there were 4.19 million existing-home sales last year, down 14.6 percent from the 4.9 million sales the group previously reported. For 2007 through 2010, sales and inventory were 14.3 percent less than previously reported, the group said.

Source: Calculated Risk blog.

NAR said the rebenchmarking doesn’t affect previously reported median home prices or months’ supply of homes for sale. Previously reported month-to-month trends in housing sales were also unaffected, because sales for each month have been revised downward.

Although rebenchmarking will also be done at the state level, data reported by local MLSs and Realtor associations is still valid, because those numbers are published before they are adjusted.

The need to rebenchmark NAR’s existing-home sales statistics is generating national headlines that could damage the trade group’s credibility.

Anticipating NAR’s revisions, the Greater Tulsa Association of Realtors in Oklahoma last week issued a press release reassuring consumers that “the newly revised national data has no impact for local homebuyers” and that “rates are (the) lowest in history and it’s still a great time to buy in Tulsa.”

Phoenix-based broker Jay Thompson said that so far his clients haven’t voiced any concerns about NAR’s need to revise its existing-home sales statistics.

“I think within the real state industry we’re probably more concerned about it, and certainly more aware of it, than consumers are,” Thompson said.

The MLS numbers “are good and solid,” he said, and his clients put more faith in the MLS-based local market reports he provides them with rather than media reports on national sales figures.

“The mainstream media tends to blow these things out of proportion,” Thompson said. “I have no evidence that buyers and sellers pay any attention to the numbers that come out of NAR. They see the headlines but it never comes up in conversation.”

NAR’s national statistics are important to economists, policymakers and others who make decisions based on macro-level data including national home sales.

The benchmark revisions, for example, will require the U.S. Bureau of Economic Analysis to make a small downward adjustment to its estimates of national gross domestic product (GDP). That’s because the bureau relies on NAR’s existing-home sales figures to estimate real estate brokers’ commissions on the sale of residential structures, most recently pegged at $55.5 billion a year, down from a peak of $109.9 billion in 2005.

If that figure were adjusted downward by 14 percent, the $7 billion reduction would have only a slight effect on the U.S.’s $15 trillion GDP. Brokers would not be affected because they collect actual, rather than estimated, commissions.

NAR said that in the process of rebenchmarking, it consulted with the Federal Reserve Board, the Department of Housing and Urban Development, Freddie Mac, Fannie Mae, the Mortgage Bankers Association, the National Association of Home Builders, CoreLogic, and individual economists.

The latest, rebenchmarked data from NAR shows existing-home sales increasing by 4 percent from October to November, to a seasonally adjusted annual rate of 4.42 million homes — a 12.2 percent increase from a year ago, when homes were selling at a pace of 3.94 million units a year.

Housing inventory was down 5.8 percent from October to 2.58 million existing homes for sale, a seven-month supply at the current sales pace. Inventories peaked at a record 4.04 million in July 2007, NAR said, citing the rebenchmarked figures.

The national median existing-home price was $164,200 in November, down 3.5 percent from a year ago.

Distressed homes, including short sales and homes repossessed by lenders, accounted for 29 percent of sales in November, down from 33 percent a year ago. NAR said 19 percent of home sales were lender-owned properties and 10 percent were short sales.

All-cash sales — mostly to investors — accounted for 28 percent of existing-home sales, down from 29 percent in October and 31 percent at the same time a year ago.

First-time buyers accounted for 35 percent of existing-home sales, up from 34 percent in October and 32 percent in November 2010.

Breaking down existing-home sales by category, NAR said single-family home sales were up 4.5 percent from October to a seasonally adjusted annual rate of 3.95 million, a 12.9 percent increase from a year ago. The median existing single-family home price was $164,100, down 4 percent from a year ago.

Existing condominium and co-op sales were unchanged from October, with transactions closing at a seasonally adjusted annual rate of 470,000, up 6.8 percent from a year ago. The median existing-condo price was $164,600, down 0.2 percent from a year ago.

Regionally, existing-home sales in the Northeast were up 9.8 percent from October to an annual pace of 560,000, a 7.7 percent increase from a year ago. The median price in the Northeast was $240,200, down 0.1 percent from a year ago.

Existing-home sales in the Midwest were up 4.3 percent from October, to a seasonally adjusted annual rate of 960,000, a 15.7 percent increase from a year ago. The median price in the Midwest was $133,400, down 4 percent from a year ago.

In the South, existing-home sales were up 2.4 percent from October to an annual pace of 1.74 million, a 12.3 percent increase from a year ago. The median price in the South was $143,300, down 2.1 percent from a year ago.

Existing-home sales in the West were up 3.6 percent from October to an annual level of 1.16 million, up 11.5 percent from a year ago. The median price in the West was $195,300, down 8.4 percent from a year ago.

To the Real Living agents:

Recently, I had the privilege to announce that our parent company, Brookfield Residential Property Services, acquired Prudential Real Estate and Relocation Services.

This means that we are now under the umbrella of the #3 player in the North American residential real estate brokerage market. We now exist within an entity that consists of almost 80,000 real estate agents and 2,800 locations.

When many companies are retreating with doubts about the U.S. market, through this transaction Brookfield RPS is showing confidence in the real estate market and commitment to the industry. I hope you share my sentiments that it is fantastic to be a part of this company.

Through such an expansion, we reach a prominent position within the industry. Our goal is to continue to grow and provide you with technologies and services that help you build your client roster, personal brand, and business as a whole.

I hope each and every one of you is as excited about this news as I am. This is a great time to be a part of Real Living. What was already a hugely successful year has come to a close with a bang, and I can’t wait to see what 2012 has in store.

Wishing you the best of holidays and a happy New Year!

Real Living in the NewsReal Living Northwest REALTORS^® hosts annual holiday event, garners leads

The holidays are always a time to celebrate. Real Living Northwest REALTORS^®takes the opportunity during this time to host an annual holiday event for their clients, family, friends, and vendors.

Get Real was able to sit down with Stephanie McCarthy, broker/owner at Real Living Northwest REALTORS^®, to talk about a recent holiday event her brokerage put togetherGR – What was the event?

SM – “The Real Living Tree Hunt” is an annual event we do for our past and present clients, family and friends. It is a way of saying ‘thank you’ while creating a tradition.

We partnered with Stocker Tree Farm, who gave all of our attendees a discount of 10% off on the tree they cut down. A Title Officer we work with dressed as Santa and we had a photographer for family photos. There was a station for making tree decorations and holiday cookies, hot chocolate and coffee were also available. Great fun was had by all!

GR – Why did you decide to put the event together?

SM – We wanted an event that is fun for the whole family. This event is so special because it gives our office and agents the ability to re-connect with their clients and sphere, and then to spend a couple of hours with their families instead of just receiving a card via email or through the mail.

GR – How many people attended the event?

SM – As it turned out, we had 124 people come to the event. We received a lot of positive feedback saying it was great!  We had many past clients come who now use this event as one of their holiday traditions.

GR – Did you utilize any Market Advantage materials in preparation for this event?

SM – As for the preparation for the event, we had our Marketing Manager create an invite through Market Advantage and create a group called Events where we place our contacts. We also told our agents to do the same and then created an initial invite explaining the event and used it as a save the date.

We sent this out one month in advance.  We then sent a second reminder the following week.  The last two weeks before the event we called everyone to touch base and get a final head count for food and decorations.

GR – How has this event helped your business so far?

SM – From the Santa Pictures we took, we created a cute frame around each photo and sent them out as a ‘thank you’ for attending the event. During this time, I had three people refer a family or friend that we are now currently working with in finding homes.

Long ago, I learned that having a gathering over sending a special gift or card would be better money spent because you would get the opportunity to strengthen an existing bond and remind them about what we do.  It really works!

Congratulations to Stephanie and her team for a successful event.

Network Testimonial – Finding success with the Real Living eNewsletter

One of the most popular marketing tools provided by Market Advantage is the eNewsletter. Blake Eudailey, CRS, of Real Living Eudailey Real Estate, began using the eNewsletter during the summer and months later; he has found it a complete success.

“After the first month of them going out, one of the contacts called me for a listing appointment. That resulted in a listing that sold after 30 days,” says Blake. “Now I’m selling that seller another house. I already have two more listing appointments as a result of the last eNewsletter that went out this past week.”

The eNewsletter comes in many different formats, ranging from ‘pre-built’ with a variety of topics to ‘build your own’ where you can write about what is most important to your target audiences.

In addition to generating leads, Blake points out that he is able to engage with many of his existing contacts who respond directly to him, appreciating the information and complimenting the content.

“I can’t believe how simple and user friendly it is, and it’s free! I can’t think of a more effective and simple way to stay in front of people.”

If you haven’t created one yet, consider it. A video tutorial on Market Advantage guides you through the easy step-by-step process of creating your own personal eNewsletter. It’s a simple way to keep prospects, clients and leads in the loop.

Real Living HER Awarded Best Real Estate Agency

For the third year running, Real Living HER has been named the Best Real Estate Agency (Residential) 2011 by Columbus CEO Magazine’s Best of Business 2011. The award was accepted by Jim Stevenson, SVP of Marketing and Strategic Initiatives for Real Living HER and Real Living Realty Services.

“We are humbled that the readers of Columbus CEO have awarded us with the designation of Best Real Estate Brokerage,” says Jim. “This shows the level of professionalism and visibility of our associates, and their ability to deliver services to the central Ohio community.

Since Harley E. Rouda, Sr. founded Real Living HER in 1956, it has been a brokerage of choice for residents of central Ohio and many reasons are attributed to its continued success. “The momentum created from having established strong local roots more than half a century ago is a powerful force,” says Jim.

“Now coupled with state-of-the-art technology tools, the most professional associates in the business, and more recently, the partnership with Brookfield, has created a unique one-two punch – we have the local knowledge and heritage combined with the global resources to truly deliver an exceptional real estate experience from start to finish.”

On behalf of the Real Living network, we would like to congratulate Real Living HER on receiving this award, and wish them continued success.

Dilbeck Real Estate Real Living Celebrates New Office

On Wednesday, October 12, Dilbeck Real Estate Real Living held a gala event in celebration of the grand opening of their newest office located at 600 Brand Blvd., Suite 210, Glendale, California.

As 5:00 p.m. rolled around, Dilbeck Real Estate Real Living opened its doors to over 150 real estate agents, affiliates, and local celebrities who all wanted to be a part of the celebration with Shannon Cistulli, Branch Manager, and her team.

“This new office has a modern look and better visibility in the community,” says Shannon. “It’s smaller, but designed more for meeting clients with a large conference room and wide screen monitor. This also accommodates the new working style of agent who does not require a large private office.”

“Shannon and her team have extensive expertise and knowledge of the Glendale housing market and are committed to delivering Full-Service Real Estate Services to the local housing market,” said Mark Dilbeck, President of Dilbeck Real Estate Real Living in a recent press release. “This team will be a tremendous asset to real estate buyers and sellers in the Glendale community.”

This new office will help serve the Glendale region with residential sales and relocation, commercial sales, corporate sales, new home sale, estate home sales, along with related escrow, title, and, financing services. For pictures of the grand opening, view the album on Facebook.

So in addition to the market becoming stable and all time low interest rates there are a few other reasons that this is the best time to join the industry…

• There is much less competition these days  – there has been a large decline of active real estate agents in the industry.  Many agents have kept their license and board memberships active however they are no longer actively selling real estate.
• Good Brokers are offering more training opportunities than ever before – Brokers understand to compete in the market today your agents must be skilled at a very high level so they need to be offering agents high caliber training systems to give them the edge in todays economy
• The market is not in a frenzy meaning you have more time to learn the business the right way so you can be successful in any economy.  If you learn how to do business in a tough economic economy you can do business anytime.
• The true professionals are the agents that are left in the market today, so you can learn from the best on what it take to be successful.  Find a broker that has a mentor program that includes highly successful and productive mentors for you to align with for your first few transactions.

So if you are considering a career in real estate there has never been a better time to join us and start a career that can last a lifetime.  To find out if you have what it takes try our free online real estate assessment. It is a fun and interactive simulator in fact there are three different option choose one or all assessments.  One of our managers would be happy to go over your strengths results with you.

If you already have your license and you are looking for the right broker to align with please call me or email me for a free new agent package, which includes a list of questions to ask a broker and an invitation to our next career night.

Contact Eileen Schwartz 760-803-4663 or email Eileen.Schwartz@RealLiving.com

There are also many media outlets and real estate networks that are sharing this incredible news with their local communities.  With more than 80,000 real estate professionals now associated with Brookfield Residential Property Services, there is a lot of information being distributed through a variety of sources.

To be sure that the most accurate information is readily available, Brookfield released the following answers to most asked questions.

They also released a four page Fact Sheet with full details on the acquisition and the brands that operate within it’s network. Download the Fact Sheet from Brookfield

Why is Brookfield buying Prudential Real Estate and Relocation Services?

Brookfield is a strong global company that is focused on and deeply immersed in the real estate brokerage and relocation services sectors, is in the business for the long-term, and is looking for continued domestic and international growth.

High-quality real estate and relocation systems of this size and scale rarely become available, and we are delighted to be able to capitalize on this opportunity.

The addition of Prudential Real Estate and Relocation Services to Brookfield’s real estate businesses establishes Brookfield as the #3 player in the North American residential real estate brokerage market with almost 80,000 real estate agents, 2,800 real estate brokerage locations, and more than $150 billion in annual residential real estate transactions. The combination of the Prudential Relocation Services and Brookfield Global Relocation Services businesses creates the clear #2 player in global relocation, managing close to 85,000 relocations per year, in and out of over 125 countries around the world.

Brookfield and Prudential are a great fit, sharing a passion for the business and a strong commitment to exceptional customer service, and combined will be part of a bigger, stronger organization. And as part of our strategy, we’re committed to making long-term investments in platforms that we have a history of operating successfully.

Who is Brookfield?

Brookfield is a leading global provider of real estate and relocation services, analytics and knowledge. It is a division of Brookfield Asset Management Inc., a NYSE-listed global asset manager with approximately $150 billion of assets under management.

With this acquisition, the company’s portfolio consists of leading brands, including Brookfield Global Relocation Services, the second largest provider of global relocation services, Prudential Real Estate and Relocation Services, including Pricoa Relocation, Brookfield Real Estate Services Inc., Royal LePage, Real Living, Via Capitale and Centract. Through its real estate brands, it has nearly 80,000 real estate professionals in more than 2,800 locations, who transact over $150 billion annually. Its global footprint spans North America, the United Kingdom, France, China, Singapore, India, Brazil and Australia, and includes more than 2,500 employees worldwide.

Who will lead the combined company?

Graham Badun, CEO of Brookfield Residential Property Services, will be responsible for the combined entity. Earl Lee will continue to lead the U.S. real estate businesses, and Rick Schwartz, President, Brookfield Global Relocation Services, will assume responsibility for the combined global relocation services business. Phil Soper, will continue to lead Brookfield’s Canadian residential real estate operations.

Will Harley E. Rouda, Jr. continue to lead Real Living?

Yes.

Additional Talking Points:

• Brookfield Residential Property Services, a Brookfield Asset Management Inc. affiliate, announced on December 6, 2011 that it has purchased Prudential Real Estate and Relocation Services, which operates as Pricoa Relocation in Asia and Europe, from Prudential Financial, Inc.
• Brookfield is a leading global provider of residential real estate franchising and employee relocation services, technology and knowledge; It provides a full suite of residential, relocation and analytic services designed to meet the unique real estate needs of clients across the globe;
• They are residential real estate franchising and employee relocation services experts, part of Brookfield Asset Management Inc., a NYSE listed asset manager with approximately $150 billion of assets under management, meticulously put together during a 100-year history.
• This announcement does not introduce any immediate changes to the tools and business processes that impact how our franchisees, agents and their clients interact with us – it is business as usual.
• The expanded scale of our combined businesses will ensure that we remain at the forefront of the industry and positioned to provide the leading-edge tools and technologies our clients need.  We are committed to making this transition as seamless as possible for our clients, and will continue to deliver the exceptional customer service you have come to expect.
• Prudential Real Estate and Brookfield Real Estate affiliates and agents will continue to operate as separate networks.
• This transaction demonstrates Brookfield’s belief in the US residential real estate business by investing in the Prudential network when others are retreating.

• This transaction will combine Prudential Financial, Inc.’s real estate and relocation services companies with our businesses, to create a new global industry powerhouse, positioned to grow and lead the market. We believe it is an exciting development for our franchise networks. The expanded scale of our combined businesses will ensure that we remain at the forefront of the industry and positioned to provide the leading-edge tools and technologies to our franchisees so as to enhance and continue to grow their businesses.
• The addition of Prudential to Brookfield’s real estate businesses will establish Brookfield as the #3 player in the North American residential real estate brokerage market with almost 80,000 real estate agents and 2,800 locations; (ranking is based on the 2010 Real Trends Top 500, published in May, 2011)
• Brookfield’s real estate business now transacts over $150 billion annually (2010 transaction dollar volume).

Stay on top of the story as it unfolds on Brookfield Residential Property Services website.

(Toronto, ON) December 6, 2011 – Today Brookfield Residential Property Services (“Brookfield”), a Brookfield Asset Management Inc. affiliate, announced that it has purchased Prudential Real Estate and Relocation Services (“PRERS”), a recognized leader in employee relocation and real estate franchising from Prudential Financial, Inc. Prudential Relocation Services operates as Pricoa Relocation in Asia and Europe.

The addition of PRERS to Brookfield’s existing residential real estate franchising and employee relocation services businesses establishes Brookfield as the world’s second largest employee relocation services provider and the third largest residential real estate franchising business.

Under a licensing agreement, Prudential Real Estate brokerage affiliates will be able to continue to use the Prudential brand based on the terms of their franchise agreements.

“This transaction creates a global employee relocation services and real estate franchising leader,” explained Graham Badun, CEO, Brookfield Residential Property Services. “We have now increased the breadth and depth of our service offering, keeping pace with the evolving needs of our clients around the world.”

A North American & Global Leader

Through its various brands, Brookfield’s residential real estate franchisees are now present in all 50 U.S. states, 10 Canadian provinces, Mexico and Portugal, with a network of approximately 80,000 real estate agents, 2,800 real estate brokerage locations and more than $150 billion in annual residential real estate transactions.

U.S.-based Brookfield Global Relocation Services moves nearly 85,000 families in and out of over 125 countries around the world each year. With the acquisition, more than one-third of Fortune 100 companies are its clients.  In addition, Brookfield is now the largest provider of relocation services to government, with long term relationships with the U.S. and Canadian governments.

The acquisition greatly strengthens Brookfield’s existing U.S. business and results in the expansion of its operations in nine countries, with a rapidly growing presence in China, Brazil and India.

“Today, Prudential’s real estate and relocation services businesses join a global company with a track record of over 100 years of success,” said Earl Lee, President of Prudential Real Estate and Relocation Services. “We’re excited to become part of a company that is focused on and deeply immersed in the real estate sector and is in the business for the long-term.”

Earl Lee will continue to lead the U.S. real estate business, and Rick Schwartz, President, Brookfield Global Relocation Services, will assume responsibility for the combined global relocation services business.

Brookfield’s parent company, Brookfield Asset Management, is a global asset manager with approximately $150 billion in assets under management.  Brookfield is co-listed on the New York and Toronto Stock Exchanges under the symbol BAM and on NYSE Euronext under the symbol BAMA.
About Brookfield Residential Property Services 
Brookfield Residential Property Services is a leading global provider of real estate and relocation services, analytics and knowledge.  The company’s portfolio consists of leading brands, including Brookfield Global Relocation Services, the second largest provider of global relocation services, Prudential Real Estate and Relocation Services, Brookfield Real Estate Services, Royal LePage, Real Living, Via Capitale and Centract.  Through its real estate brands, it has nearly 80,000 real estate professionals in more than 2,800 locations, who transact over $150 billion annually.  Its global footprint spans North America, the United Kingdom, France, China, Singapore, India, Brazil and Australia, and includes more than 2,500 employees worldwide.  It is a division of Brookfield Asset Management, a global asset manager with approximately $150 billion of assets under management.

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For more information, please contact:
Michael Gotzamanis
Fleishman-Hillard
Direct: 416-598-5788
Mobile: 416-312-6251
Email: michael.gotzamanis@fleishman.ca

This information is sourced from www.brookfieldrps.com

“We are an incredibly progressive brokerage and it takes an incredibly progressive team to lead this type of movement,” said Steve Rodgers, CEO/president/co-owner of Real Living Lifestyles.  “Eileen, Erica, Rich and Brian will be instrumental in helping us to expand our operations and improve our real estate services.”

In her new role, Schwartz will serve as the Vice President of Training and Professional Development she will lead Real Living Lifestyle’s educational systems for agents.  Prior to her promotion, she was Director of Training and Education where she launched The New Agent Academy for newly licensed agents, RSS (Real Success Solutions) for agents wanting to increase their production and a Masters Series for top producing agents. In addition to being a certified coach, Schwartz was a highly successful top producer in real estate for 15 years closing between 50 and 100 transactions per year.

Vautier Liodice was promoted from Marketing Director to Vice President of Marketing, where she will manage the company’s marketing and communications programs. As the Marketing Director, she brought the brokerage to the forefront of real estate technology and initiated some of the most advanced marketing systems in the industry. Her accomplishments include developing an in-house multimedia production agency; creating a blog super site powered by more than a hundred agent authors; and building an interactive intranet that streamlines company communication and organizes resources in a cloud based solution.

Johnson will now serve as the company’s Vice President of Business Development and an active office manager.  Prior to that, he was branch manager of the highly successful Rancho Bernardo office and Director of Business Development. Combining more than 25 years of real estate and financial services expertise, Johnson has helped grow the company’s operations exponentially. He fueled the development of many new business projects, including: founding an in-house insurance company; creating advanced online lead generation systems; producing an internet based radio talk show program; and managing multiple new home projects through out San Diego.

Gooding was promoted to Vice President, International and Luxury Divisions and Coastal Manager, La Costa and Carmel Valley Branches.   Gooding has sold and managed real estate properties globally and is recognized as an expert in the luxury market.  He spent seven years as the Vice President of Sales and Marketing for a private country club community in Indian Wells and as Director of Sales for a luxury resort on the Island of St. Kitts.  He runs Real Living Lifestyles’ Elegant Homes International program and is active in prominent Who’s Who of Luxury Real Estate network.

“Our executive teams includes some of the strongest professionals I have ever worked with,” said Rodgers.  “Their talent and expertise have been integral to our success and will continue to be one of the reasons our brokerage is thriving.”